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	<title>26-Week Internet Marketing Plan &#187; Week #21 &#8211; E-Books &amp; Viral PDFs</title>
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	<itunes:summary>comprehensive online marketing plan</itunes:summary>
	<itunes:author>26-Week Internet Marketing Plan</itunes:author>
	<itunes:explicit>clean</itunes:explicit>
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		<itunes:name>26-Week Internet Marketing Plan</itunes:name>
		<itunes:email>david@26weekplan.com</itunes:email>
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	<managingEditor>david@26weekplan.com (26-Week Internet Marketing Plan)</managingEditor>
	<itunes:subtitle>comprehensive online marketing plan</itunes:subtitle>
	<itunes:keywords>internet,marketing,digital,media,management,online,marketing,digital,entrepreneur,entrepreneurial,plan,entrepreneurs</itunes:keywords>
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		<title>26-Week Internet Marketing Plan &#187; Week #21 &#8211; E-Books &amp; Viral PDFs</title>
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		<item>
		<title>How to write an eBook and get it published on Barnes and Noble</title>
		<link>http://www.26weekplan.com/how-to-write-an-ebook.html</link>
		<comments>http://www.26weekplan.com/how-to-write-an-ebook.html#comments</comments>
		<pubDate>Mon, 21 Mar 2011 12:28:24 +0000</pubDate>
		<dc:creator>David Bain</dc:creator>
				<category><![CDATA[13pillars]]></category>
		<category><![CDATA[Phase #4: Content Marketing]]></category>
		<category><![CDATA[Week #21 - E-Books & Viral PDFs]]></category>
		<category><![CDATA[barnes and noble]]></category>
		<category><![CDATA[eBook]]></category>
		<category><![CDATA[Feedback]]></category>
		<category><![CDATA[how to write an ebook]]></category>
		<category><![CDATA[information]]></category>
		<category><![CDATA[precise subject]]></category>

		<guid isPermaLink="false">http://www.26weekplan.com/?p=3181</guid>
		<description><![CDATA[With the ever growing mass of information available online it&#8217;s becoming all the more important to try to position yourself head and shouldders above the competition, as a leader in your niche. One of the ways of helping you along this direction is to publish your writing &#8211; so how to write an eBook and [...]]]></description>
			<content:encoded><![CDATA[<p class="first-child "></p>

<p><span title="W" class="cap"><span>W</span></span>ith the ever growing mass of information available online it&rsquo;s becoming all the more important to try to position yourself head and shouldders above the competition, as a leader in your niche. One of the ways of helping you along this direction is to publish your writing &ndash; so how to write an eBook and get it published on Barnes and Noble like the <a href="http://search.barnesandnoble.com/The-13-Pillars-of-Internet-Marketing/David-Bain/e/2940000806876"  >like the 13 Pillars</a>? </p>
<div id="attachment_3183" class="wp-caption aligncenter" style="width: 185px">
	<a href="http://search.barnesandnoble.com/The-13-Pillars-of-Internet-Marketing/David-Bain/e/2940000806876"  ><img src="http://www.26weekplan.com/wp-content/uploads/13-pillars-barnes.jpg" alt="The 13 Pillars of Internet Marketing on Barnes and Noble" title="The 13 Pillars of Internet Marketing on Barnes and Noble" width="185" height="239" class="size-full wp-image-3183"></a>
	<p class="wp-caption-text">The 13 Pillars of Internet Marketing on Barnes and Noble</p>
</div>
<p><strong>Discuss a specific subject that appeals to your audience</strong></p>
<p>People who read online are generally trying to find targeted content that they can get details from at that moment. You can get a piece of this action by producing your own eBook that discusses a specific subject that appeals to your audience. Today, people love to download and read eBooks online. This is because they have become so easy to get a hold of because of gadgets like Amazon&rsquo;s Kindle and Apple&rsquo;s iPad. But, there are particular things that all eBook <a href="http://www.tkqlhce.com/click-3874695-10713611"   target="_self" rel="external nofollow" title="writers">writers</a> should not forget.</p>
<p><strong>Be different from the crowd</strong></p>
<p>First, it is important to determine the topic you want to write about. Beginning to write an eBook is pretty easy to do. But, it could become a lot less difficult if you are familiar with the topic you are choosing. You have to make a point to be different from other people when you talk about what you are thinking. The Internet is vast. In order to be different from the crowd, your readers have to find new information in your eBook. When you know the precise subject you will write about, you will be able to <a href="http://www.ebookhowtowrite.com/"  >write in a clear voice</a> that your readers can identify with. In addition, it will be a horrible writing experience if you begin writing about something that you know nothing about. So once you pick out a subject, the next step is <a href="http://howtowriteebooktips.com/"  >become knowledgeable</a> on it. </p>
<p><strong>Get some feedback</strong></p>
<p>Before you finalize your ebook, get some feedback for it. When someone else views your book, they can often find issues or problems you might have missed, which allows you to amend them before publication.</p>
<p>If you have an opt-in list of subscribers, you could ask them to read it through for you. That kind of feedback is invaluable, as it can help you to create a better ebook simply because the people reading it will have similar expectations as your intended audience.</p>
<p><strong>Take the time to get someone to proof-read your ebook</strong></p>
<p>Finally, take the time to get someone to proof-read your ebook so there are no grammatical mistakes or spelling errors. You might think you&rsquo;ve checked everything, but someone else will always see something you&rsquo;ve missed. Ask a friend to proof your work for you to see if they find anything.</p>
<p>But if you can afford it, outsource this task to a professional proof reader. The final version of your book will be at its best possible presentation to sell to your target audience this way. </p>
<p>In order to write a professional eBook that your target audience would like, and one that would prove to be profitable, you should focus on building a strong foundation before launching it. Writing and selling your own eBook is a great way to create an online business that lasts for a long time. So if you haven&rsquo;t yet started on your eBook, you should get to it, since it can bring you so many benefits. What&rsquo;s the hold up, isn&rsquo;t it time to get started? Start on that eBook! then you might get <a href="http://search.barnesandnoble.com/The-13-Pillars-of-Internet-Marketing/David-Bain/e/2940000806876"  >published on Barnes and Noble</a> as well <img src="http://www.26weekplan.com/wp-includes/images/smilies/icon_wink.gif" alt=";)" class="wp-smiley"></p>
<p><strong>Getting it published on Barnes and Noble</strong></p>
<p>So how did I get it published on Barnes and Noble? Simple. Submit it to <a href="https://www.smashwords.com/books/view/8721"  >Smashwords</a> and they&rsquo;ll distribute it on your behalf.</p>

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		</item>
		<item>
		<title>Outsourcing Advantages and Disadvantages &#8211; Is Outsourcing Right for Your Business?</title>
		<link>http://www.26weekplan.com/outsourcing-advantages-disadvantages.html</link>
		<comments>http://www.26weekplan.com/outsourcing-advantages-disadvantages.html#comments</comments>
		<pubDate>Mon, 31 Jan 2011 10:33:45 +0000</pubDate>
		<dc:creator>David Bain</dc:creator>
				<category><![CDATA[Phase #1 - Website Structure]]></category>
		<category><![CDATA[Phase #4: Content Marketing]]></category>
		<category><![CDATA[Week #21 - E-Books & Viral PDFs]]></category>
		<category><![CDATA[Week #23 - Article Marketing]]></category>
		<category><![CDATA[odesk]]></category>
		<category><![CDATA[outsourcing advantages and disadvantages]]></category>
		<category><![CDATA[outsourcing team]]></category>
		<category><![CDATA[project]]></category>
		<category><![CDATA[scope]]></category>

		<guid isPermaLink="false">http://www.26weekplan.com/?p=2871</guid>
		<description><![CDATA[Outsourcing can seriously help to take any online business up to the next level. Regardless of your outsourcing needs, there are many sites available, such as Elance and oDesk, that make it easy to find the right professionals for your projects. But what are the advantages and disadvantages of outsourcing? It doesn&#8217;t matter what the [...]]]></description>
			<content:encoded><![CDATA[<p class="first-child "></p>

<p><span title="O" class="cap"><span>O</span></span>utsourcing can seriously help to take any online business up to the next level. Regardless of your outsourcing needs, there are many sites available, such as <a href="http://www.26weekplan.com/elance"  >Elance</a> and <a href="http://www.26weekplan.com/odesk"  >oDesk</a>, that make it easy to find the right professionals for your projects. But what are the advantages and disadvantages of outsourcing?</p>
<div id="attachment_2720" class="wp-caption aligncenter" style="width: 470px">
	<a href="http://www.26weekplan.com/odesk"  ><img src="http://www.26weekplan.com/wp-content/uploads/odesk.jpg" alt="Find good outsourced writers on oDesk" title="Find good outsourced writers on oDesk" width="470" height="305" class="size-full wp-image-2720"></a>
	<p class="wp-caption-text">Find good <a href="http://www.jdoqocy.com/click-3874695-10777967"   target="_self" rel="external nofollow" title="outsourced">outsourced</a> writers on <a href="http://www.tkqlhce.com/click-3874695-10713611"   target="_self" rel="external nofollow" title="oDesk">oDesk</a></p>
</div>
<p>It doesn&rsquo;t matter what the scope of your project might be, you can easily find the right people to complete it for you. Even though it sounds simple enough, outsourcing is about the details. If you can focus on honing your project&rsquo;s details, you&rsquo;ll find your objective is much clearer.</p>
<p><strong>Determine whether your costs will return the profits you require</strong></p>
<p>Firstly, before you invest any costs in your business, you should determine whether your costs will return the profits you require.</p>
<p>This is the reason why it&rsquo;s important to begin small when outsourcing for the first time, to ensure the quality of work you receive. If you aren&rsquo;t familiar with an outsourcing team yet, be a little cautious about giving them bigger projects until you know more about them. For example, if you are looking out to outsource your articles to a freelance content writer, have them write an article or two, before you hire them for the full project. Remember to be clear with your communication to your outsourcing agent so they understand your project. So be very clear when it comes to the scope of the project and as well as the schedule. To ensure there&rsquo;s no miscommunication, write everything down clearly exactly how you want it. As long as your outsourcing person or team knows exactly what&rsquo;s required, you have a better chance of receiving the work you wanted done the right way. If your instructions are vague or aren&rsquo;t clarified, your project could be turned in less than the quality you hoped for.</p>
<p><strong>Get everything in writing</strong></p>
<p>However, it&rsquo;s important to get everything in writing. This is because once the project begins all types of things on your service agreement could affect the price, project scope and delivered items and change. So you should clearly communicate with the service provider, about the payment or schedule, and get their confirmation in writing. This will ensure that they understand and agree to any such changes. Any emails between you and your service provider should be saved. This is for the event they are needed later. The more cautious you are in this area, the better. </p>
<p>Even though outsourcing is not too difficult to understand, you should know exactly what you are doing. If you&rsquo;ve never outsourced a project before, there will be some mistakes that you will make. But, this is how you will see your mistakes, learn from them and grow stronger. We have learned that by researching outsourcing advantages and disadvantages in the beginning, you can get a proper start.</p>

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