Improving your site crawlability

Boosting the crawlability of your site or blog is not really rocket science, but still many webmasters see it as something that’s not in your control. You’re about to learn the right changes that will make it happen. What you really must do if you’re trying to attract website crawlers is make your site attractive to them.

Are you trying to improve your site crawlability?

Major search engines like Google are regularly looking for new pages that add value and that will be useful to their users. So if you can convince them that your site is worthy, there’s no doubt that you’ll see a higher site crawlability and better search engine rankings in the long run for all your pages.

Optimize your images

Website photos, like the written content on your website, need to be optimized for a little extra search engine love. Oddly enough, poorly optimized images on your site can lead to dismal ranking. Failing to do this can mean that your website will have a crawl rate that isn’t quite as fast as you need it to be to succeed. How do you do this? Using captions for the purpose of attracting search engine attention is a great first step to make your images more Google bot friendly then you need to move along and make sure you’ve properly resized the images and used appropriate keywords in the file names. It’s not a big deal to make these small changes but the changes they’ll make in your site’s performance is a very big deal.

Choose your hosting with care

Choose the service you turn to for website hosting well (we recommend Host Gator)so your site doesn’t have a tendency to be down during critical moments. It’s impossible to guess about any specific time your website is going to be crawled. Choosing your hosting wisely for better uptime will raise the odds that your site will be operational when they do. Ensure that you double check the server that you’re going for and if you experience any problems in the start, then just switch to another reliable one instead of waiting for these frequent problems to be resolved.

Optimize your website’s SEO

On-site SEO and in particular page titles should also be extremely relevant to the topic of your site and to the information on the page – they should also be designed to really make an impression. This will work to not only increase the rate your site is crawled by search engines but also to help you boost your ranking for certain keywords.

It may not seem all that important at first to go to the trouble of making unique titles but the rewards are well worth the effort. So ensure that you’re focusing on this area too.

Give Google what it wants and you’ll have no trouble at all attracting those famous Google bots to your site every other day. Every step that we talked about here can be applied to any website, and the results will follow. Many new webmasters hardly have any idea as to why a proper website marketing plan is important for their site. Remember, getting the search engines like Google to send you traffic takes effort on your part, and unless and until you take such small actions towards your goal, nothing will happen.

 

Other related posts that may interest you:

1. On-site search engine optimization techniques explored
2. What is a sticky website and how do you make your site more sticky?
3. Google SEO Advice – Is your website unintentionally pushing Google away?
4. #32: Web Site Structure Podcast Video – Week #3 (Part 2)
5. How off-page SEO factors impact your search engine ranking